Show Season

12. November 2017.

Autumn officially kicked off about a week ago — not with some celestial convergence but with show season, with companies like HubSpot and SugarCRM holding conclaves of their faithful. This is traditionally the beginning of attempts at closing the calendar year on a high note, as CRM vendors work to garner customer dollars based on the promises of new technologies unveiled at conferences. Coming in November, there is Dreamforce. If past is prologue, it will offer myriad new applications and services, like AI and machine learning.

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