Golden Goose adds NFC tags to limited edition sneakers

Upmarket sneaker brand Golden Goose is including NFC tags in its new Yeah sneakers, to provide buyers with the ability to validate the authenticity of their €410 purchase. An initial run of 300 pairs of Yeah sneakers are being made available exclusively from the Italian brand’s online store, fashion business publication WWD reports. A wider […]

Read the rest of Golden Goose adds NFC tags to limited edition sneakers at NFCW.

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