Salesforce this week announced significant enhancements to its AppExchange Partner Program, including a $100 million Salesforce Platform Fund to encourage developers of AI-driven solutions, as well as changes to its partner business model. Salesforce arguably was the first kid on the block with a partner program of this kind in which buyers could access a large community of apps based on a single standard from a single store. It’s worth remembering, for instance, that the “AppStore” was originally a Salesforce property.
