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How to Create Valuable Customer Conversations

A pandemic, economic uncertainty and social distancing -- what a kerfuffle we are in. As marketing leaders, it's an incredibly difficult time to direct our teams. Yet, while we're all figuring out how to juggle emotions, families, dogs, toilet paper shortages, and a calendar full of conference ...

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CRM’s K-Wave

CRM’s K-Wave

These are extraordinary times, in case you haven't noticed. One of my contentions these days is that CRM is penetrating society to a point that it is taking on an outsized role -- the "CRMification" of society. In economics we often see a disruptive innovation climb a ladder as it becomes ...

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Report: Shortages Threaten Electronics Supply Chain

COVID-19's rampage is causing the electronics industry to suffer supply chain setbacks. Product innovation remains incredibly important in today's new normal, but electronics industry product launches have been delayed or canceled due to the pandemic, suggests a new study. COVID-19 also has ...

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Facebook Shops Seeks to Cash In on Online Bonanza

Facebook has announced Facebook Shops, which will let small businesses set up a single online store accessible from both Instagram and Facebook. Businesses can choose products they want to feature and customize the look and feel of their online shop. Consumers can find Facebook Shops on a ...

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Work.com and the CRMification of Society

CRMification is the process by which the culture absorbs CRM technology, processes and techniques to achieve some kind of new utility for getting things done better, faster and cheaper. Today we should add safer too. Another way to state it is that CRM is a disruptive innovation in the ...

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Microsoft Reimagines Azure

Developers are the driver of innovation in the world we live in today, said Scott Guthrie, EVP of the Microsoft Cloud+AI Group, in his presentation during the company's virtual Build 2020 conference. "With Azure we built an end-to-end cloud that enables developers to focus on building ...

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What’s Going On With Oracle?

Oracle appears to be undergoing a kind of resurgence during the coronavirus crisis. Financial analysts are saying nice things about its ability to pay dividends even in tough times. Its technology, which always has been good, is seeing an interesting uptick. All of this is buffing the ...

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